Where's the beef?
- Brand
- Wendy's
- Copywriter
- Cliff Freeman
- Agency
- Dancer Fitzgerald Sample
- Year
- 1984
- Country
- USA
Line from the 1984 Wendy's TV commercial 'Fluffy Bun', written by Cliff Freeman at Dancer Fitzgerald Sample, directed by Joe Sedelmaier and delivered by Clara Peller. Walter Mondale used the phrase against Gary Hart in the 1984 Democratic primaries; the campaign ended in 1985.